The only board-certified OB/GYN-led virtual hormone program with quarterly labs included, real video visits, and the medications your insurance won't cover — including testosterone.
Every woman navigating perimenopause or menopause hits one of these walls. Most hit all three.
Your PCP glances at a basic panel and sends you home — while you're drowning in brain fog, fatigue, and night sweats. They don't specialize in hormones. They don't check the right markers. And they won't prescribe testosterone.
Apps like Hers and Alloy ship pills fast — but there's no video visit, no lab work, no physician relationship, and no testosterone. You fill out a form and get a prescription from someone who doesn't know you.
You want comprehensive care — a real specialist, real labs, compounded hormones including testosterone — but you're cobbling it together from three different providers and paying $500+/month.
Whether you want to use your insurance, need compounded testosterone, or want everything handled — one program covers it all.
Use your pharmacy & insurance for meds
Insurance + compounded testosterone
Everything compounded & shipped
No other virtual hormone program gives you a board-certified OB/GYN, labs, and testosterone under one roof.
Three tiers. One physician. Every tier includes quarterly labs and video visits with Dr. Patel.
We built this program around the gaps every other platform ignores.
| Feature | Gaya Rx ($149) | Gaya Complete ($249) | Gaya Total ($349) | Alloy (~$75) | Hers (~$100) | Midi (Insurance) |
|---|---|---|---|---|---|---|
| Board-Certified OB/GYN | ✓ Dr. Patel | ✓ Dr. Patel | ✓ Dr. Patel | ✗ | ✗ | ✗ NPs |
| Video Consultations | ✓ Quarterly | ✓ Quarterly | ✓ Monthly | ✗ Async | ⚠ Mostly async | ✓ Every 6–12 wks |
| Labs Included | ✓ Quarterly | ✓ Quarterly | ✓ Quarterly | ✗ | ✗ | ✗ Billed separately |
| Testosterone Available | ✓ Prescribed | ✓ Compounded | ✓ Compounded | ✗ | ✗ | ⚠ Inconsistent |
| Compounded Meds Included | — | ✓ 1 compound | ✓ 3 compounds | ✗ | ✗ | ⚠ Limited |
| Insurance + Compounding Hybrid | ✓ | ✓ | — | ✗ Cash only | ✗ Cash only | ✗ Insurance only |
| Unlimited Messaging | ✓ | ✓ | ✓ Priority | ✓ | ⚠ Limited | ✓ |
| HSA/FSA Accepted | ✓ | ✓ | ✓ | ⚠ Reimbursement | ✗ | ✓ Via insurance |
Quarterly comprehensive hormone panels are part of every tier. Hers, Alloy, and Winona don't order labs at all. Midi bills them separately.
Dr. Patel is a board-certified OB/GYN with 15 years of clinical experience. Every other platform uses nurse practitioners or async providers.
The #1 unmet need in women's hormone care. Insurance won't cover it. Hers, Alloy, and Winona don't offer it. Dr. Patel prescribes it confidently.
Use your insurance for what it covers, get compounded meds for what it doesn't. Midi forces all-insurance. Alloy and Hers force all-cash.
Board-certified OB/GYN with nearly 15 years of clinical experience. SUNY Buffalo School of Medicine. United States Navy veteran — 13 years as a medical officer. Author of The Book of Hormones. Founder of Gaya Wellness.
Dr. Patel built Hormone Concierge because she saw the same pattern in patient after patient: women being told their labs were "normal," being denied testosterone, and being forced to choose between convenience and real care. This program gives you both.
Dr. Patel is exceptional in every way. She combines deep wisdom, fierce attentiveness, and a lighthearted sense of humor. Her collaboration with in-person physicians is a natural transition with perfect hand off. Consummate professionals who already had a complete sense of my case.
For the first time in my life I've found a doctor that wants to help me achieve being the best I can be with my health. Dr. Patel is caring and compassionate. I love a doctor that wants her patients to grow and learn. I feel well cared for and have no hesitations on recommending her.
I truly appreciate our bi-weekly check-ins. These discussions allow us to delve into how I'm feeling and assess what strategies are effective. I value this personal virtual communication, especially since I have a busy schedule. The convenience has helped me maintain consistency.
What I am most impressed with is the awareness that I have developed regarding my relationship with food and how most of what I need to work on is not necessarily what I eat but why I eat those things. Dr. Patel is honest and supportive throughout the process.
Dr. Patel orders a comprehensive hormone panel to Quest Diagnostics or Labcorp near you. Labs are included in every tier at no additional cost. Panels are repeated quarterly so your treatment is guided by real data — not guesswork.
Hormone Concierge is a concierge program — not billed to insurance directly. However, HSA and FSA are accepted for all tiers. If you have Aetna or Cigna, you may submit invoices for reimbursement. In Tier 1 and 2, you use your own insurance to fill prescriptions at your pharmacy.
Yes. Testosterone is one of the most under-prescribed hormones for women. No FDA-approved product exists for women, which means insurance won't cover it. Dr. Patel prescribes it through a licensed compounding pharmacy — included in Tier 2 and Tier 3, or available as a prescription in Tier 1.
Yes — that's exactly what the hybrid model is. In Tier 2, you use insurance for covered medications like estradiol patches and get compounded medications like testosterone cream shipped through Gaya. No other virtual hormone program offers this flexibility.
Compounding is when a licensed pharmacy creates a custom medication based on your exact prescription. This allows for precise dosing, formulations not commercially available (like testosterone cream for women), and combinations tailored to your specific needs.
When prescribed at physiologic doses and monitored with regular lab work by a qualified physician, testosterone therapy is considered safe and effective for women experiencing low libido, fatigue, reduced muscle mass, and mood changes associated with menopause. Dr. Patel monitors levels quarterly.
Gaya Wellness currently serves patients in Florida, North Carolina, Virginia, Indiana, and Tennessee — with expansion planned. All visits are 100% virtual through our HIPAA-secure platform.
Those platforms use nurse practitioners or async-only providers, don't include labs, and don't prescribe testosterone. Gaya's Hormone Concierge is the only program led by a board-certified OB/GYN with quarterly labs included, real video visits, testosterone prescribed, and a hybrid insurance + compounding model.
Start with a 2-minute assessment or book directly with Dr. Patel. Your hormones shouldn't be a guessing game.
HSA/FSA accepted · HIPAA secure · Serving FL, NC, VA, IN, TN · 407-378-1216